Bobcat appoints Wihuri as its exclusive dealer in Finland

Published 9/3 at 11:46

Doosan Bobcat EMEA has appointed Wihuri Oy Technical Trade as its new exclusive Bobcat dealer for Finland.

Wihuri Oy Technical Trade is one of the four divisions of Wihuri Group, which is ranked among the top 50 companies in Finland, with its Technical Trade division being a leading provider of municipal machinery and tools for the management and maintenance of urban environments. The Wihuri Group operates in three other main industries, namely the packaging industry, grocery wholesale and air transport. Expanding from its strong roots in Finland, the Wihuri Group is also an international conglomerate, with revenues of approximately €2B in 2019, employing approximately 5,400 staff in 30 countries. Johan Bursell, district sales manager for Bobcat, said of the appointment: “Partnering with Wihuri is an exciting opportunity for Bobcat to gain the focus from a partner with strong growth ambitions and a solid foundation in providing top class customer service in the Finnish construction and agriculture markets.” 

As well as sales and service of the entire Bobcat range, Wihuri Oy Technical Trade will be offering a full selection of genuine Bobcat accessories and parts to support both new and existing Bobcat customers in Finland. Jonne Honkanen, vice president and general manager of Wihuri Oy Technical Trade, commented: “Wihuri Oy Technical Trade has a long tradition in the construction equipment business. We are expanding our dedicated sales organisation for Bobcat, with which we can guarantee our customers a first class service experience. On the maintenance side, we offer a nationwide aftermarket network second to none. We are creating a comprehensive stock of genuine Bobcat spare parts at our Vantaa central warehouse, ensuring excellent availability of spare parts, with fast deliveries to our customers throughout Finland.”

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